Research: DPS 1

This DPS is from a acoustic magazine from February 2014.

This DPS begins on page 16 and the full article is around 300 words . The layout and style of this DPs appeals to older more articulated readers as it is a double page DPS with lots of depth and detail.

David Morley suggests that media texts appeal to different social groups and are influenced by this idology and social change. This is is reflected in this edition as the DPS it’s self is more rustic and this appeals to a wider audience.

The opening compresses one and a half columns underneath the main image there is only a small space of about 8mm between the columns and the text is aligned to the right so it runs clearly below the image.

The dps has one large image which takes up ¾ of a a4 page the image displayed is of Marcus Bonfanti and he is an acoustic guitarist. The rustic colours are cool and sedate, his posture is relaxed and focused away from the camera this is breaking conventions although he is clearly showing how enthusiastic he is about his music as the image is of him playing the guitar. The TA recognised him or are already familiar with him and his music. The colour of his clothes are not clear due to the filter which has been used to develop the image into a vintage style. Although i suspect he is wearing earthy colours to make the filter on the image look more natural, the colour of his outfits blend nicely with the colours used for the DPS and the title. Synergy is created and the vintage style created through these colour choices. The background image is blurred and this draws attention to the artist and his pose. The location of the studio suggests a working environment, there seems to be a natural light coming from the foreground, this has been used to draw attention to the artists face. These signs signify that Marcus is promoting his material and though his posture is relaxed, he has been framed and directed to develop his star image. Perkins suggests that "Stereotypes are not simple", this is a stereotypical outfit associated with acoustic    or indie artist as he has on the very simple chilled out jumper and long feminine hair. Although this look is a very subdued natural look it is also unconventional as he is not looking into camera. His facial expression is content and it encourages the TA to consider the joy that can be gained from music.He leans to the right of frame and appears to enjoy his music, his long hair and costume develop his image. This also links to the stand first "Long hair" and he expresses in the pull quote how much more he wants to promote blues and guitar playing. The colour of his top is lightened and used in the title, and the puff this creates synergy. The font is dark, which contrasts with the pale colours used elsewhere in the article, the font is sans serif.

From this article I may use the way the image is vintage and looks rustic and old.