Research: DPS 3

This Dps is from Classic Rock magazine.

This DPS is about Dolly Parton and it starts on page 38. This article is of a vintage style and is approximately 7 pages long with over 9000 words and for the opening of the DPS there is a approx 700 words. This layout appeals to an older Ta as there is more sophisticated words and lots of text to read. I also believe this DPS has a double audience for the younger people who want to read about this amazing woman.

David Morley suggests that media appeal to different social media groups and are influenced by ideology social change. This is reflected in this dps as although the article has a very vintage style is it filled with images for a younger reader.

For the start of the article there is a full A4 image of Dolly this is clearly an old image of her as it is in black and white with the caption “Blonde Ambition: Dolly set out to do things her own way” This is a very innocent image of Dolly with her iconic show girl smile. One the next page the article begins this page only features 2 columns which are spaced out, these two columns take up about half of the page

whereas the rest is featured with images of  Dolly throughout her life. As the dps goes on the images seem to fade or get smaller whereas the text becomes more detailed and longer with small sections between columns with writing from other singers and actresses describing Dolly and her bubbly personality.

The article clearly progresses through Dolly’s life from when she started out singing in 1975 to now where she is still at the top of her game. One the first page of the dps the colour scheme or house style of this is very neutral with only primary colours popping a dash of sparkle. The TA is intended to know Dolly and her style although there is an introduction for people who don’t. The style of the dps is very vintage and black and white although the images are used to clearly draw attention to her face and her smile.

From this DPS I may use the amount of images used to draw attention to the artist and black and white to draw the reader's eye to the artist and not the background.